The Marketing

The Marketing

What is so good about these health drinks anyway? What do the good-hearted manufacturers say about these?

Complan is a trusted, fortified dietary supplement formulated to provide high quality nutrition. It provides a balanced mix of high-quality, essential protein, fat and carbohydrate to provide energy, as well as an extensive range of vitamins and minerals, and it provides a useful boost to energy even in small servings.

Drinking a mug of Horlicks is the natural choice when you want to relax before going to sleep, so you awake feeling refreshed and revived

Boost is the secret of winning energy!

And this is what you read on the boxes, hear them say on TV, read on papers etc and hence, this is what you know. As a result, you buy boxes and boxes of these each year and even force feed your kids to drink them. But do you know if these claims are true? Are these ‘health’ drinks truly healthy? It isn’t for nothing that these companies claim that their drinks are filled with health. Right? I mean, these companies are not going to blatantly lie to us are they?

Ummm… I don’t know. My guess is as good as yours really. I, too, was told that they’re very good for me and, since they were delicious, I drank (and ate) them in massive quantities! So why don’t we try and figure out the truth together. Mmmmkay?